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Benefits
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Complete customization of the entire look and feel by your in-house team.
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Site redesigns and tweaks can be managed entirely by your in-team.
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Every aspect of the application, including fonts, text prompts and colors, is defined using plain-readabld text files.
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BG2GO can easily be integrated into your look and feel by your staff with no costly, outside development.
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Self-service capabilities allow companies to create, update and change their listing information.
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Reduces staff workload and increases efficiencies using the Internet.
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Three separate control levels for listed companies: No-approval, alert when updated, or hold updates for approval.
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Allows you to retain control over listings and change access controls on a moment’s notice to keep up with business requirements.
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Up to four levels of category hierarchies that can be managed using a simple, web-based form.
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Directory can be expanded and modified from year-to-year to keep up with changing market conditions.
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BG2GO's flexibile architecture means your team can customize it to match your look and feel without incurring expensive development costs.
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The ability to create custom questions for both company and product listings using a simple, web-based interface.
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Replaces costly customization, allowing your staff to tune the directory to your specific needs.
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Multiple up-sell options for both print and online.
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Gives you control over your directory and allows your team to change product offerings to meet market conditions.
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Support for four, off-the-shelf database platforms including Oracle, MS SQL Server, MySQL and MS Access.
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Allows your technical team to leverage existing expertise and integrate the directory into legacy corporate systems.
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E-mail a friend capabilities.
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Drives traffic to your directory while increasing community-building capabilities.
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Product/Company Rating Feature.
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Allows users to opine about products and services, fostering a sense of community within the directory.
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Full logging of all lead, view, and click-through traffic.
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Provides valuable data on the amount of traffic you send to advertiser web sites.
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Lead generation tool allows readers to inquire about companies and products or services.
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Helps document the value of your directory in generating leads.
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Related links feature allows companies to link their directory listings to information on other web sitese.
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Integrates the directory with the advertiser site, making it more valuable as a reader resource.
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