|
Features
|
|
Benefits
|
 |
| • |
Includes numerous up-sell options for print and online.
|
• |
Allows multi-tier pricing to support clients at all levels.
|
|
|
|
|
|
|
| • |
Mass E-mail capabilities allow you to communicate with listed companies.
|
• |
Target your marketing efforts at companies that are already listed in your directory.
|
|
|
|
|
|
|
| • |
Flexible Up-Sell management gives you control specific controls for each advertiser.
|
• |
You’re free to develop specific sales solutions for your business, instead of having to choose from pre-defined options.
|
|
|
|
|
|
|
| • |
Built-in Lead generation targets companies and products by category, keyword or in-print issue date.
|
• |
Provides comprehensive lead management across all your marketing products.
|
|
|
|
|
|
|
| • |
Lead, view and click-through data is archived and can be reported to the advertiser and publisher.
|
• |
Document the value of your brand by showing potential advertisers how much business you send their way.
|
|
|
|
|
|
|
| • |
Web-based control over product categories and custom questions.
|
• |
Allows you to instantly tailor your directory to specific advertiser needs and initiatives.
|
|
|
|
|
|
|
 |
 |
In addition to powerful, built-in up-sell options, BG2GO integrates with your existing banner system, allowing you to target specific ads at specific categories and sub-categories.
|
 |
|
|
|
|
|
|
|
| • |
Related links feature allows companies to link product or company listings to data on other web sites.
|
• |
Turns your directory into an engine that drives traffic to your advertisers’ web sites.
|
|
|
|
|
|
|
| • |
No monthly maintenance or hosting fees.
|
• |
Reduced operating costs mean your directory’s break-even point is much lower, which translates into greater profit.
|
|
|
|
|
|
|
| • |
Dedicated advertiser log-in allows listed companies to view lead and traffic data.
|
• |
Increases advertiser satisfaction and helps them do more business with you.
|
|
|
|
|
|
|
| • |
New categories and questions can be added by your in-house team in minutes.
|
• |
Zero development costs for enhancing the directory translate into a lower cost per sale.
|
|
|
|
|
|
|
| • |
Paid-through feature automatically disables a listing when the paid period ends.
|
• |
Automated control over listing periods.
|
|
